Director of Marketing

“Destiny One higher education software easily allows me to…”

  • Gain insights into lifelong learner preferences, goals and interests so I can directly respond to their distinct needs
  • Use powerful business intelligence tools to target these lifelong learner segments, providing relevant offerings to increase enrollments and loyalty
  • Identify effectiveness of marketing programs through closed-loop feedback to identify which vehicles worked and which were ineffective (i.e. Which piece of collateral motivated you to enroll in the program?)
  • Accelerate online and print publishing to expedite programs from inception to completion, allowing administrators to quickly respond to the just-in-time demands of lifelong learners
  • Keep web site content current without having to learn HTML or other programming tools
  • Take advantage of SEO capabilities to out-rank competitors

“I can grow revenues through targeted marketing campaigns and learner relationship management strategies.”

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